How Many People Does it Take…..?

Hank Haney has a new swing aid device he will promote with infomercials. Last week, Hank was joined by golf TV analyst Gary Koch for the infomercial video shoot at SunRidge Canyon Golf Club. The first thing we noticed is just how much technology equipment is necessary to shoot a high quality video in HD. It took just a bit more than a Flip Video Camera!

Second, the number of people required to handle the equipment and other elements of the shoot are really interesting to see. From camera operators, boom mike attendants, lighting operators (yes…even in the full sunlight during the day of the shoot), reflectors, script advisors and, of course, make-up artists. Since they were shooting in high quality video, you’ve got to have the pancake make-up applied just so!

Hank and Gary have been on television a lot, so they are used to the drill: shoot 5 minutes worth of video and then stand around. Then, shoot 5 more minutes of video and then stand around some more. All of these segments will be seamlessly integrated into the infomercial, so the finished product will look a lot different from the snippets we saw during the video shoot.

We’ll let you know when the infomercial is running so you can catch a glimpse of SunRidge Canyon Golf Club giving an assist to a couple of world class television personalities.